Reconnect with Interested Prospects
Retargeting is a powerful way to stay engaged and build frequency with the Meetings Today audience, regardless of where they are on the web. We can display your banner ad to people who have previously visited meetingstoday.com. When people leave our website, audience retargeting helps you reconnect with them by showing relevant ads as they browse the web.
Benefits:
- Drive sales activity and generate leads
- Increase registrations
- Promote your brand and build awareness
- Large scale reach to potential customers where they are on the web
- Measure response and engagement with your current ad creative
Find Your Best Prospects
Audience matching works very similarly to ad remarketing on Google. In addition to using a cookie to track our visitors when they log onto Facebook and Instagram, we have also uploaded all of our subscriber emails to Facebook/Instagram and can reach 52,000* of our highly qualified audience when they are logged onto the sites. Facebook/ Instagram Matching is another way to stay engaged with the Meetings Today audience.
*Publisher's Own Data
How it Works
1. Meeting planner visits MeetingsToday.com
2. Planner is tracked
3. Planner leaves MeetingsToday.com
4. Your ad follows them on the web
