Expand your Reach with Social Media
Social media is one of the most effective channels to connect with our audience. By creating a social media campaign with Meetings Today, you can utilize one or more of our channels (LinkedIn, Facebook, Instagram, X, YouTube) to promote and build your brand, while driving targeted traffic and building a robust online community of meetings professionals.
Your message will be seen by only members of the Meetings Today Universe. Either by using our planner database or targeting planners who have visited MeetingsToday.com, your message will be seen by the RIGHT social media audience.
- Promote your brand and build awareness
- Drive sales activity and generate leads
- Increase registrations
- Large-scale reach to potential customers where they are on the web
- Measure response and engagement with your current ad creative
- Multiple options for ad creative, including an image ad, a multi-image carousel ad or video ad
Facebook/Instagram Ad Options
Image Ad
An image ad on Facebook or Instagram is a
great way to increase awareness of who you
are and what you do. An image ad gives you
a clean, simple format to use with inspiring
imagery and engaging copy.
View Ad Specs
Carousel Ad
The carousel format allows you to showcase
2-10 images within a single ad, each with its own
link. With more creative space, you can highlight
different products or tell a story about your
brand that develops across each carousel card.
View Ad Specs
Video Ad
Capture short bursts of attention with video ads.
Your brand message or product comes to life
with video and garners extra attention.
Videos boost revenue faster by telling your
story better than other formats.
View Ad Specs
LinkedIn Remarketing
LinkedIn Remarketing specs — image ad or carousel ad:
Image Ad
- File type: JPG, GIF (non-animated), PNG
- Resolution: 1200x628 or higher recommended
- Ratio: 1.91:1
- Introductory Text: 150 characters/spaces max
- Headline: 60 characters/spaces max
- Description (optional, does not appear in most placements):
90 characters/spaces max
- Landing Page URL (required)
- LinkedIn Page URL to tag (optional)
Carousel Ad
- File Type: JPG, GIF (non-animated), PNG
- Resolution: 1080x1080 recommended
- Ratio: 1:1
- Introductory Text: 150 characters/spaces max
- Headline (one headline per image): 45 characters max
(two rows of text will display)
- Landing Page URL: One URL required; may use a different Landing
Page URL for each image
- LinkedIn Page URL to tag (optional)
View Ad Specs
An image ad on Facebook or Instagram is a great way to increase awareness of who you are and what you do. An image ad gives you a clean, simple format to use with inspiring imagery and engaging copy.
View Ad Specs
The carousel format allows you to showcase 2-10 images within a single ad, each with its own link. With more creative space, you can highlight different products or tell a story about your brand that develops across each carousel card.
View Ad Specs
Video Ad
Capture short bursts of attention with video ads.
Your brand message or product comes to life
with video and garners extra attention.
Videos boost revenue faster by telling your
story better than other formats.
View Ad Specs
LinkedIn Remarketing
LinkedIn Remarketing specs — image ad or carousel ad:
Image Ad
- File type: JPG, GIF (non-animated), PNG
- Resolution: 1200x628 or higher recommended
- Ratio: 1.91:1
- Introductory Text: 150 characters/spaces max
- Headline: 60 characters/spaces max
- Description (optional, does not appear in most placements):
90 characters/spaces max
- Landing Page URL (required)
- LinkedIn Page URL to tag (optional)
Carousel Ad
- File Type: JPG, GIF (non-animated), PNG
- Resolution: 1080x1080 recommended
- Ratio: 1:1
- Introductory Text: 150 characters/spaces max
- Headline (one headline per image): 45 characters max
(two rows of text will display)
- Landing Page URL: One URL required; may use a different Landing
Page URL for each image
- LinkedIn Page URL to tag (optional)
View Ad Specs
Capture short bursts of attention with video ads. Your brand message or product comes to life with video and garners extra attention. Videos boost revenue faster by telling your story better than other formats.
View Ad Specs
LinkedIn Remarketing specs — image ad or carousel ad:
Image Ad
- File type: JPG, GIF (non-animated), PNG
- Resolution: 1200x628 or higher recommended
- Ratio: 1.91:1
- Introductory Text: 150 characters/spaces max
- Headline: 60 characters/spaces max
- Description (optional, does not appear in most placements): 90 characters/spaces max
- Landing Page URL (required)
- LinkedIn Page URL to tag (optional)
Carousel Ad
- File Type: JPG, GIF (non-animated), PNG
- Resolution: 1080x1080 recommended
- Ratio: 1:1
- Introductory Text: 150 characters/spaces max
- Headline (one headline per image): 45 characters max
(two rows of text will display)
- Landing Page URL: One URL required; may use a different Landing
Page URL for each image
- LinkedIn Page URL to tag (optional)
View Ad Specs
Please note: There will still be other standard banner advertisers on the page that are not targeted.
